STRETCH YOUR
JOURNEY
Easy in-flight exercises
in travel ready comfort
OUR
HERITAGE
The journey so far
PASSION IN
PRACTICE
Inside the daily rituals that
fuel creativity and purpose
The Travel Edit Vol. 3
THE ART OF
TRAVELLING
WELL
Pro tips from our team
At INA KESS, we create pieces that move with your life.
Our designs combine timeless elegance, thoughtful
functionality, and uncompromising quality, crafted to
carry you effortlessly from one moment to the next.
This magazine brings together highlights from our latest
collection with carefully curated travel and lifestyle
inspiration — celebrating experiences that are as
memorable as they are refined.
Whether you are exploring new destinations, savouring
special moments, or simply embracing everyday
adventures, our pieces are designed to support your
journey with comfort, freedom of movement, and
enduring sophistication.
Immerse yourself in our world, enjoy the pages, and let
INA KESS inspire your adventures — big or small.
WELCOME
TO THE WORLD
OF INA KESS
EDITORIAL
xx
INDEX
RECIPE BY NADIA DAMASO
JET SET FLEX
COASTAL DREAMS
76
54
52
CHRONICLES OF INA KESS
ALREADY FOLLOWING
US ON INSTAGRAM?
SCAN & FOLLOW
OUR JOURNEY
13
14
18
20
23
31
32
36
38
40
42
44
47
48
50
51
52
54
71
73
74
76
79
82
85
Our journey so far
Rhythms of Creativity
Passion in Practice: Interviews with
Suzana Pimenta
DJ Yara
Nadia Damaso
The Signature Fabrics
Travel with us
Singapore
Madrid
Frankfurt
Berlin
Kuala Lumpur
Buenos Aires
Pack the INA KESS way
The INA KESS Travel Capsule
The Essential List
How to pack best
5 Moves for In-Flight Comfort
Coastal Dreams: Campaign Shoot
INA KESS Animal Foundation
INA KESS in Singapore
Interview with Yan Ong
Recipe: Planted Tacos
Mental Gym
24 hours in Bern
Where to find us
THE
CHRONICLES OF
INA KESS
INA KESS was founded with
the vision of creating stylish
and comfortable everyday
clothing made from the finest
technical fabrics. The brand
is led by two founding sisters,
along with an intern, and their
“atelier” is located in a flat in
the heart of Zurich. To better
understand the customers’
needs, the team conducts
surveys directly on the streets.
Blending the worlds of sport and fashion. Lookbook
campaign 2016
The groundwork starts. Numer-
ous visits to factories in Italy,
Portugal, and Lithuania, in-
house pattern developments,
countless feedback rounds
with family and friends and
the creation of our website
take over our days and nights.
On 6 December 2016
INAKESS.COM goes live.
Katharina in their Atelier in Zurich
We begin collaborating with
our first partners: Jelmoli in
Zurich, Pesko in Lenzerheide,
and a yoga studio. While
stores are initially skeptical
about the combination of
technical fabrics and fash-
ion-forward design, we remain
steadfast in our vision.
That day :)) First collaboration with a department store.
Jelmoli, Zurich, 2017
We open our (now) Flagship
Store, along with an addition-
al Pop-Up Store in Zurich.
Our LUXE LÉGER Track Pants
become a bestseller, and the
KENSINGTON Coat sells
out. We’re also expanding
into 15 more stores across
Switzerland. Meanwhile, our
office cat, Barney, joins the
team, bringing our total to six
members.
INA KESS Flagship Store, Zurich
Love of our lives. Barney <3
2016
2017
2018
2015
OUR HISTORY
INA KESS goes internation-
al. Our first pop-up store at
KaDeWe in Berlin is a suc-
cess, leading to a permanent
partnership with the KaDeWe
Group. This also marks the
launch of our international
warehouse, enabling duty-free
shipping across the EU.
In February, international
showrooms in Paris, Düs-
seldorf, Munich, and Milan
enhance the brand’s appeal to
global retailers. The lockdown
forces us to find new ways of
doing business, leading to the
introduction of instant deliv-
ery via bike courier in Zurich.
Despite the challenges, we
continue to grow. Our slogan,
“Tailored to Move Forward”
is born. Alfred, our second
office cat, joins the family,
bringing our team to 10.
Swiss department store Globus
undergoes a takeover and
plans a repositioning. We
expand into Zurich and
Geneva, opening our own
store-in-stores during the
lockdowns. Meanwhile, INA
KESS takes on the Big Apple
and becomes available at Fly-
ing Solo in NYC — no risk, no
fun, right? Countless customers
embrace the brand and fall in
love with the exceptional com-
fort. Driven by our deep love
for animals, the next logical
step is the creation of the INA
KESS Animal Foundation.
Our customer base grows both
in Switzerland and internation-
ally, and the investment in our
own store-in-stores pays off.
Our team and collection con-
tinue to expand. The ONYX
Shirt becomes a staple piece
of the brand and an instant
bestseller.
Pop-Up Store in Berlin at KaDeWe Department Store
Team work makes the dream work! Paris Showroom,
2020
Alfred and Barney, our office cats
The New Vibe: Our own store-in-store in the Swiss
department store Jelmoli, Zurich
2019
2020
2021
2022
OUR HISTORY
Scan to explore and sing up for upcoming INA KESS Vibes.
INA KESS opens its doors in
Stockholm, Sweden, at Zurich
Airport, in the heart of Munich,
in Mannheim at Engelhorn,
and in the Swiss luxury village
of St. Moritz. The brand is also
featured on the screens of
international long-haul flights
with SWISS Airlines.
Think Pink becomes the
flavour of the season. INA
KESS introduces Piumalove,
the first artificial down that feels
like real down - and is even
warmer - featured in the SQN
+ ORIGO Jackets.
The collection and the team
continue to grow. We are now
a team of 50 people and 2
cats - Barney and Alfred. The
collection has evolved from
comfy pants to sophisticated
suits and dreamy dresses. Our
Pop-Up Store at Zurich Airport
opens its doors once again.
In 2025, our journey reached
new heights — with a bold
expansion into Singapore
and Dubai (pinch-us moment!)
and a series of chic events in
Switzerlands most luxurious
villages like St. Moritz and
Gstaad. From desert glam-
our to alpine elegance, we
continue to celebrate timeless
style in the world’s most iconic
destinations.
Comfy up, before taking off! Pop-Up Store at Zurich
Airport, 2023
Dance the night away in comfort and pure joy! The dress
capsule is our latest drop
OUR HISTORY
2023
2024
2025
INA KESS Event at Grounded Design in Dubai
With the new year comes not
only a new collection, but a
new chapter of INA KESS
Vibes – experiences where
movement, community, and
energy come together. The
first Vibes have already taken
place in Zurich and Singapore
– and many more are yet to
come.
INA KESS Vibes in Singapore
2026
...
INTERVIEW
Katharina Staub, Founder & Designer of
INA KESS, shares how movement, travel, and
mindful pauses shape her decisions, creativity,
and personal rhythm.
As Founder and Designer of INA KESS,
Katharina
Staub
navigates
the
fast-paced world of fashion with
elegance, strength, and vision. From
leading
her
team
to
designing
timeless pieces, she draws inspiration
from travel, culture, and mindful
reflection. In this interview, Katharina
opens up about how she maintains
balance, stays connected to her own
rhythm, and keeps creativity at the
heart of the brand.
Katharina Staub, Founder & Designer
RHYTHMS OF CREATIVITY
“Taking a brief
moment to pause
before acting helps
me approach
decisions with
balance and
clarity.”
Experience the sound that inspires us — listen to the INA KESS Spotify playlist for an
extra dose of enjoyment during your travels.
Little hint: we love techno.
INTERVIEW
INA KESS is often associated with
strength and elegance. How do
these values show up in your own
daily life, beyond the workplace?
Mounting my kitchen lamp wearing
the CESARE Blazer.
In
a
fast-moving
world,
what
does “timelessness” mean to you,
both
personally
and
creatively?
For me, timelessness means feeling like
something is always the right match,
regardless of season, age, mood, or
occasion. The LUXE LÉGER trousers
are the best example of this. I designed
them ten years ago, and by now
they must have been worn thousands
of times. Yet I still love them just as
much, everywhere and anytime.
When everything around you moves
quickly, what helps you stay grounded
and connected to your own rhythm?
Closing my eyes and listening
to music, preferably above the
clouds, with the sun on my face.
INA KESS: Katharina, leadership
often comes with constant movement
and decision-making. How do you
personally protect your sense of
balance and clarity while leading
INA KESS?
Katharina: I try to pause and think
before I speak or act, and to listen
closely to my inner voice, my gut feeling.
Taking that brief moment helps me
approach decisions with more balance
and clarity, and to look at situations
from different angles. Of course, there
are moments when impulsiveness
takes over, but in general, I believe
there’s very little to lose by taking
a breath before moving forward.
Travel can be both inspiring and
demanding. How does being on the
move influence the way you think,
create, and make decisions for
the brand?
Movement is at the core of who I am,
and naturally, of our designs and
their functionality. Expriencing different
places,
cultures,
colours,
and
perspectives gives me an incredible
“Closing my eyes
and listening to
music helps me
stay grounded and
connected to my
own rhythm.”
amount of energy. Stepping out
of the everyday context allows
me to revisit decisions, plans, and
scenarios with fresh eyes. Even
a short trip can be powerful —
sometimes just 24 hours are enough.
And, I have to admit, brief escapes
to
sunny
places
above
30°C
feel purely magical.
Katharina sketching the CARMELA Bodysuit
BELLA Shirt syringa heaven
TRIPANI Denim Shorts chambray
AVER Body Swimsuit black
MARASAL Stretch Shirt white
PASSION IN PRACTICE
INSIDE THE DAILY RITUALS, CREATIVITY, AND MINDFUL
CHOICES THAT SHAPE A MEANINGFUL LIFE
In Conversation with:
Suzana Pimenta – Stylist & Creative Consultant
DJ Yara – DJ & Creative Producer
Nadia Damaso – Cookbook Author & INA KESS Ambassador
13
INTERVIEW
Suzana Pimenta shares how she approaches
style, confidence, and effortless elegance —
on the move and beyond.
Suzana Pimenta is a stylist, creative
consultant, and advocate of intentional
fashion. For her, style is more than just
clothing — it’s a reflection of identity,
confidence, and lifestyle. In this
exclusive interview, Suzana shares her
philosophy on personal style, her travel
wardrobe essentials, and the key
principles she teaches her clients
to communicate who they are without
saying a word.
“Style should
feel natural,
effortless, and
authentic —
when aligned, it
becomes a
powerful tool.”
Suzana Pimenta
14
THE ART OF
PERSONAL STYLING
INTERVIEW
INA KESS: Suzana, what is your
philosophy when it comes to personal
style?
Suzana Pimenta: My philosophy is that
personal style is not about trends or
rules, but about alignment — alignment
between who you are, how you live,
and how you want to be perceived.
Style should feel natural, effortless,
and authentic. When it is well aligned,
it becomes a powerful tool: it builds
confidence, saves time, and allows
you to express yourself without having
to explain who you are.
For me, true style is timeless. It evolves
with you, supports your lifestyle,
and reveals your personality rather
than disguising it.
What do clothing and accessories
say about someone before they
even speak?
Clothing and accessories speak long
before words do. They communicate
intention, confidence, attention to detail,
and often a sense of self-awareness.
Before someone speaks, we already
perceive energy, posture, and attitude
through what they wear.
Accessories, in particular, reveal subtle
information — how someone finishes an
outfit, how they value quality, and how
comfortable they are with themselves.
When style is coherent and intentional,
it sends a quiet but powerful message:
I know who I am.
If you were packing for a trip to Sicily,
which three INA KESS pieces would
you recommend and why?
The FIORITA LASER Skirt1: I chose this
skirt because it is absolutely stunning.
It feels incredibly glamorous and
refined, with a subtle nod to Italian
elegance that perfectly matches
the atmosphere of the island. The
openwork and laser-cut details give
it a minimalist yet sensual, feminine,
and sophisticated look.
THE AVER Body Swimsuit2: This
one-shoulder
swimsuit
is
both
extremely feminine and beautifully
minimal. I love how effortless and
comfortable it feels: between visits, I
can simply dive into the water without
needing an extra bag or a change
of clothes. I just take off the skirt and
I’m ready — practical, elegant, and
perfectly suited to this type of trip.
The SICI Denim Shacket3: What I
love about this look is how easily it
transforms. During the day, it works
perfectly with flats or sneakers for ex-
ploring. In the evening, I switch to heels,
style the denim jacket differently —
over the shoulders or tied at the waist
— and the outfit instantly becomes
more elegant and glamorous.
These three pieces work beautifully
together
and
can
be
restyled
effortlessly depending on the occasion,
allowing me to travel light without
compromising on style. I love this outfit
because it’s minimal, elegant, and very
feminine, yet truly out of the ordinary. It
captures the spirit of travel and summer,
takes very little space in a suitcase,
and I could almost travel wear ing
just this look if I wanted to pack
light — without ever sacrificing style.
What’s a styling tip you always share
with
your
clients
that
people
often overlook?
Dress for the message you want to send,
not just for the occasion. Most people
focus on where they’re going (“work”,
“dinner”, “event”), but they forget to think
about how they want to be perceived.
Clothes communicate before you
speak. I always ask my clients:
Do you want to look approachable,
credible,
creative,
powerful,
or
effortless? What do you want people
to remember about you?
Once that intention is clear, everything
becomes easier:
Colours
feel
more
intentional,
Silhouettes
make
more
sense,
Accessories stop being random and
start telling a story.
A simple example: the same blazer can
look strict, modern, or effortlessly chic
depending on the cut, fabric, colour,
and what you pair it with. Style isn’t
about having more clothes — it’s about
alignment between who you are,
what you do, and what you show.
15
INTERVIEW
How do you see the relationship
between fashion, confidence, and
everyday life?
I see fashion, confidence, and everyday
life as deeply interconnected. What
you wear influences how you feel,
and how you feel influences how
you show up in your daily life. When
your clothes truly reflect who you
are — your personality, your lifestyle,
your values — you move differently,
you speak differently, and you
make decisions with more ease.
suzanapimenta.ch
Fashion then becomes a tool, not
a pressure. It supports your life instead
of complicating it.
For me, true style is not about standing
out at all costs — it’s about feeling
so comfortable in who you are
that
your
confidence
becomes
natural and effortless.
Confidence
doesn’t
come
from
following trends or dressing “perfectly.”
It comes from recognition: looking in the
mirror and feeling aligned with yourself.
In everyday life, that alignment
is powerful because
• You stop overthinking your outfits
• You waste less time and energy
• You feel more legitimate taking
up space, speaking up, and
being seen
“Confidence
doesn’t come from
following trends
or dressing
‘perfectly.’
It comes from
recognition:
looking in the
mirror and feeling
aligned with
yourself.”
16
AVER Body Swimsuit
SICI Denim Shacket
TRIPANI Denim Shorts
INTERVIEW
A JOURNEY THROUGH
SOUND
DJ Yara shares how travel, rituals, and inspiration
shape her music — keeping creativity and balance
at the heart of her life.
Valeria Talurina, professionally known as
DJ Yara, is an internationally acclaimed
DJ whose sets blend intuition, emotion,
and the energy of the places she visits.
From the Maldives to stages around
the world, she draws inspiration from
nature, travel, and human connection.
n this interview, Yara shares how her
rituals, experiences, and personal
philosophy shape her music, fuel her
creativity, and help her stay balanced
while constantly on the move.
“Music allows
me to speak
through it — to
tell the story of
my life or my
day in ways
words alone
cannot.”
DJ Yara
18
INTERVIEW
INA KESS: Yara, where in the
world do you feel most creatively
inspired, and why?
DJ Yara: I believe the place that has
always given me the greatest inspiration
is the Maldives. There, you connect
so deeply with nature and completely
disconnect from the pace of city
life that even the barefoot way of
living fills you with creative ideas.
Nothing interferes with your body’s
ability to feel — and perhaps that’s
when the soul begins to breathe
freely.
Music
merges
with
the
sound of the waves, birdsong,
and the rustling of palm leaves.
I often say that my form of meditation is
through my DJ sets. When I play from
the soul, from the heart, and when I
play what I truly feel, I always receive
the strongest response and the most
compliments from guests and listeners.
Most likely, the Maldives are also
special to me because the islands
brought me together with many inspiring
and talented people from around the
world, including the magical Katharina
from INA KESS. The Maldives also
gave me the opportunity to travel even
more with my performances globally.
How
does
travelling
influence
your music, your sets, and the way
you connect with your audience?
Travelling, together with my profession,
greatly
expands
perspective,
perception, and the way you think and
live. It allows you to be truly free — in
your thoughts, emotions, and feelings.
As you move around the world, there
are places where you feel the urge
to play your music exactly as you feel
it, and other places where you want
to add subtle notes of local flavour.
It’s impossible to fully explain the
choice of music, just as it’s impossible
to build an entire set in advance.
There is always a rough outline of a set,
but it is never reproduced exactly —
quite the opposite. For me, it’s important
to arrive at the venue early, feel the
atmosphere, observe the people, and
only then does the set begin to take
shape within me, with the tracks naturally
arranging themselves in the right order.
Perhaps this is how travelling influences
my work — by giving me a sense of
freedom,
visual
and
emotional
awareness, and openness to the
world around me.
Life on the road can be intense. Are
there any personal rituals or habits
that help you recharge between gigs?
For me, it’s most important to do a
lot of what I love every single day.
Always the gym, now meditation,
always a walk with coffee and a book,
always the beach and grounding —
and I make sure to lie on the sand. I
adore the feeling of sand in my hair
and the salt… it might not be great for
my hair, but it’s perfect for the soul.
I really love spending time alone with
myself, so my main secret is this: time
for preparing my music, time for getting
ready (I always love dressing up —
especially dresses), the performance
itself, and then all remaining free
time devoted to doing what I love.
I call it “my favourite routine.”
What does music give you that
nothing else does?
On a practical level, music gives me the
freedom to live my life mostly the way
I want. It gives me the ability to see the
world. Music has brought me so many
magical encounters and moments
that would never have happened if I
hadn’t chosen music as my way of life.
On a creative and spiritual level, music
allows me to speak through it — to tell
the story of my life or my day using a
set of tracks. To be silent through music,
playing chill-out without words or with
sounds of nature, or to be loud when it’s
necessary. Music helps me understand,
explore, and perhaps even express
what words alone cannot.
When you’re constantly on the move,
what does balance mean to you,
both
personally
and
creatively?
Before this question, I caught myself
reflecting on how multifaceted a
woman can be. Just a few minutes
ago, I was taking care of my partner:
checking his temperature, studying
medications, tidying up at home…
and now I’m a creative person who
loves to connect with people, give
interviews, and share my experiences.
For me, balance in these areas is still
a process of learning how to manage
it all.
Balance in personal life: At the
beginningof my career, DJing was
always my top priority. I could
completely skip meals or water just
to make sure a performance dress fit
perfectly — my whole life was lived
from the perspective of “I am an artist”.
Later, I realised that I am the main
characterin my own life, and I
developed the desire to spend as much
time as possible between gigs on the
things I love, while stepping onto the
stage fully as an artist. This year has
brought a new experience: choosing
myself, my beloved partner, and
my creativity based on true desires.
And learning to be versatile, to switch
quickly from one role to another,
while staying authentic to myself.
Balance in creative life: Even after 20
years of DJ experience, you still need to
know how to smoothly fit your favourite
track into the organiser’s playlist —
because you love that track so much
and really want to play it now or never.
soundcloud.com/lera-tarulina
INTERVIEW
COOKING IS
MY LOVE LANGUAGE
Nadia Damaso on Intuition, Rituals, and
the Power of mindful, nourishing Food
Nadia Damaso is a Swiss-born
bestselling cookbook author and
INA KESS Ambassador whose journey
began in the kitchen at age ten. With
her Eat Better Not Less cookbooks and
wellness projects, she inspires people
worldwide to reconnect with food,
themselves, and nature through mindful
eating and intentional living. Beyond
her books, Nadia leads retreats, hosts
events, and shares her philosophy
of nourishment wherever she goes.
“The more alive
your food is, the
more alive you feel
— and that aliveness
can then flow
through everything
you create and
share.”
Nadia Damaso wearing the ODIL T-Shirt, GAETA Stretch Pants
and CORLEON Trench Coat in oliva
20